Podcast Episode: Behind the Brand: Exploring Tito's Handmade Vodka's Commitment to Animal Welfare
Behind the brand with Tito's Handmade Vodka: Attentive drinkers may have noticed that Tito's brands itself as "Vodka for Dog People.” Well, the slogan is more than warm and fuzzy marketing. In this episode Beth Bellanti Pander joins me to discuss the Vodka for Dog People program, which supports thousands of pet-focused nonprofits a year through events and sponsorships ranging from pup-friendly Yappy Hours to transporting dogs in danger from crisis zones, to safety, giving them a chance to find forever homes.
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